The Story
House of Girl Boss is an academy that helps women build successful careers. Their mission is to empower women to gain real skills, confidence, and financial independence through hands-on training.
As their community and courses grew, they wanted content that reflected the energy, ambition, and real stories behind their students, especially during their new business mastermind program, where students learn how to grow their own brands.
What We Did
Content Creation
We produced documentary-style videos and photography that captured their courses, events, and the students’ personal stories.
We also created visuals for their own café, including professional photos and menu designs, giving it the same polished and confident look that represents the Girl Boss brand.
CRM Setup
We set up a CRM system to collect leads from channels like Facebook in one place. This allows the team to clearly see where each lead comes from, categorise them, and track their status through different stages. They can now manage enquiries, follow up easily, and understand which programmes people are interested in.
The Results
House of Girl Boss now has content that truly reflects their values and the strength of their community. Alongside that, the CRM has brought clarity to their lead management, making it easier to stay organised and responsive as interest grows. The collaboration continues, with ongoing content that highlights new programmes and supports the women building their futures through the academy.
