A Brand Ready to Be Seen 🌍
Noushella already had an online presence, a live website, active social channels, and advertising experience. But it didn’t fully reflect the premium feel of the brand. The website had small issues that held back the user experience, social media didn’t follow a clear plan, and earlier campaigns had spent a lot of budget without targeting the right audience.
What the team wanted was simple: to be seen more widely by people who truly appreciate luxury, to make their website smoother for visitors, and to have a better system in place for managing customers and building long-term relationships.
Building the Solution 🛠️
Website Optimisation
We refined the website with a focus on performance and usability. We resolved technical issues, improved the UX, and added a private booking function for the Dubai showroom, allowing VIP clients to arrange visits directly through the site.
Advanced Targeted Advertising
We launched advertising campaigns across Google, Instagram, and YouTube. This time the focus was on advanced targeting to make sure the brand was seen by people with a genuine interest in luxury fashion. Instead of broad, unfocused reach, campaigns were designed to highlight Noushella to audiences that value exclusivity and premium style.
CRM and Email Marketing
A CRM was integrated to give Noushella clearer insights into their customer base. The system captures key actions on the website and supports segmented email campaigns, helping the team stay connected and build loyalty with the right audience.
The Outcome 🌟
Noushella’s online presence now feels aligned with its luxury positioning. The website now runs smoothly with small improvements that create a better UX for visitors. Advertising across Google, YouTube, and Instagram has increased visibility, brought the brand in front of a more relevant audience, and helped grow their following. With CRM integration, the brand now has a stronger foundation for staying in touch with customers and building long-term awareness.
As the founder of Noushella, I’ve worked with Minutes Agency and I’m truly impressed. They treat our brand like their own, with creativity, passion and a focus on results. What stands out is their energy and commitment. They celebrate wins and face challenges with us. From content to strategy, they’ve been key to our growth. If you want a partner who cares and delivers, go with Minutes Agency.
